chore(content): describe oRPC in llms.txt and site JSON-LD

apps/content/blume.config.ts

@@ -85,6 +85,26 @@ export default defineConfig({
   ],
 
   seo: {
+    /** The publisher of every page's JSON-LD: the team behind oRPC, not the product itself. */
+    organization: {
+      name: 'middleapi',
+      url: 'https://github.com/middleapi',
+      sameAs: [
+        'https://x.com/middleapi',
+        'https://opencollective.com/middleapi',
+      ],
+    },
+    /** The homepage's SoftwareApplication JSON-LD node, which tells search engines and agents what oRPC is. */
+    software: {
+      license: 'https://github.com/middleapi/orpc/blob/main/LICENSE',
+      operatingSystem: 'Cross-platform',
+      price: 0,
+      sameAs: [
+        'https://github.com/middleapi/orpc',
+        'https://www.npmjs.com/package/@orpc/server',
+        'https://www.npmjs.com/package/@orpc/client',
+      ],
+    },
     x: { creator: '@middleapi', handle: '@middleapi' },
     og: {
       titles: {
@@ -218,6 +238,23 @@ export default defineConfig({
     },
   ],
   agents: {
+    llmsTxt: {
+      // The llms.txt "details" block, right after the title and summary: what
+      // oRPC is, when to reach for it, and how to install it. No headings, the
+      // spec reserves them for the page sections that follow.
+      details: [
+        'oRPC is an open-source (MIT) TypeScript library for end-to-end typesafe APIs. You write procedures, plain functions with optional input and output schemas (Zod, Valibot, ArkType, or any Standard Schema library), group them into a router, and serve it over HTTP. From that one router you get a fully typed client with no code generation, a REST API with a generated OpenAPI document, MCP tools for AI agents, and typed realtime streams.',
+        '',
+        'Reach for oRPC when:',
+        '',
+        '- A TypeScript frontend, mobile app, or service calls a TypeScript backend and both sides should share types without a build step.',
+        '- You want tRPC-style RPC but also need a public REST API or an OpenAPI spec from the same code.',
+        '- You want to design the API as a contract first, then implement it and call it from clients that only import the contract.',
+        '- The API runs on Node.js, Bun, Deno, or Cloudflare Workers, inside a framework like Next.js, Nuxt, SvelteKit, or Hono, or feeds TanStack Query.',
+        '',
+        'Install the server and client with `npm install @orpc/server@beta @orpc/client@beta zod`, then follow [Getting Started](https://orpc.dev/docs/getting-started). These docs cover oRPC v2, currently in beta. The v1 docs live at https://v1.orpc.dev, and [Migrating from oRPC v1](https://orpc.dev/docs/migrations/from-v1) lists what changed.',
+      ].join('\n'),
+    },
     mcp: {
       enabled: true,
     },

apps/content/pages/blog/[...slug].astro

@@ -70,6 +70,8 @@ const minutes = Math.max(1, Math.round(words / 200))
 const dateFormat = new Intl.DateTimeFormat('en-US', { dateStyle: 'long' })
 
 // schema.org JSON-LD, matching what Blume emits for generated blog pages.
+// PageLayout's own graph would describe the post as a second, TechArticle
+// node, so it is turned off below.
 const siteBase = (config.site ?? '').replace(/\/$/, '')
 const postJsonLd = {
   '@context': 'https://schema.org',
@@ -106,6 +108,7 @@ const postJsonLd = {
   siteUrl={config.site}
   ogEnabled={config.og.enabled}
   page={{ title: `${entry.data.title} - ${config.title}`, description: entry.data.description, route: route.path }}
+  structuredDataEnabled={false}
   x={config.x}
 >
   <script

apps/content/pages/blog/index.astro

@@ -66,6 +66,7 @@ const feed = data.feeds.find(f => f.href.startsWith('/blog'))
 
 // schema.org JSON-LD: the index as a Blog with its posts, absolute when the
 // site URL is known (production); crawlers read JSON-LD from the body fine.
+// PageLayout's own graph would call the index a TechArticle, so it is off.
 const siteBase = (config.site ?? '').replace(/\/$/, '')
 const blogJsonLd = {
   '@context': 'https://schema.org',
@@ -95,6 +96,7 @@ const blogJsonLd = {
   siteUrl={config.site}
   ogEnabled={config.og.enabled}
   page={{ title: `Blog - ${config.title}`, description: 'News, release announcements, tutorials, and engineering articles from the oRPC team about building typesafe APIs with TypeScript.', route: '/blog' }}
+  structuredDataEnabled={false}
   x={config.x}
 >
   <script

apps/content/pages/index.astro

@@ -20,37 +20,8 @@ const description
   = 'Build end-to-end typesafe APIs in TypeScript. One oRPC router gives you a typed client, '
     + 'a REST API with an OpenAPI document, and MCP tools for AI agents.'
 
-// schema.org JSON-LD, absolute when the site URL is known (production).
-// PageLayout carries no structured data of its own — Blume only emits it for
-// generated content pages — so the home page declares its own graph: the site
-// identity node plus the project as a free developer application.
-const siteBase = (config.site ?? '').replace(/\/$/, '')
-const jsonLd = {
-  '@context': 'https://schema.org',
-  '@graph': [
-    {
-      '@type': 'WebSite',
-      '@id': `${siteBase}/#website`,
-      'url': `${siteBase}/`,
-      'name': config.title,
-      'description': description,
-      'inLanguage': 'en',
-    },
-    {
-      '@type': 'SoftwareApplication',
-      '@id': `${siteBase}/#software`,
-      'name': 'oRPC',
-      'applicationCategory': 'DeveloperApplication',
-      'operatingSystem': 'Cross-platform',
-      'url': siteBase,
-      'description': description,
-      'license': 'https://github.com/middleapi/orpc/blob/main/LICENSE',
-      'codeRepository': 'https://github.com/middleapi/orpc',
-      'isAccessibleForFree': true,
-      'offers': { '@type': 'Offer', 'price': '0', 'priceCurrency': 'USD' },
-    },
-  ],
-}
+// PageLayout emits the page's schema.org JSON-LD: the WebSite and WebPage
+// nodes, plus the SoftwareApplication from `seo.software` in blume.config.ts.
 ---
 
 <PageLayout
@@ -68,12 +39,6 @@ const jsonLd = {
   page={{ title: 'oRPC - Typesafe APIs Made Simple 🪄', description, route: '/' }}
   x={config.x}
 >
-  <script
-    is:inline
-    type="application/ld+json"
-    set:html={JSON.stringify(jsonLd).replaceAll('<', '\\u003c')}
-  />
-
   <Hero />
   <Runtimes />
   <Features />