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Made to Thrive is an all-female web agency helping content brands and food creators turn their websites into lasting business assets.
With more than a decade of experience and over 250 custom website launches, we combine strategy, thoughtful design, and WordPress expertise to build sites that support audience growth, simplify publishing, and create opportunities for revenue.
From high-traffic recipe libraries to affiliate-driven content brands, we build for the details that matter: intuitive editing, content discovery, monetization, accessibility, and performance.
| For content creators & brands | For food creators |
|---|---|
| Custom websites that bring content, affiliate collections, brand partnerships, and audience growth together. | Recipe websites built around discovery, search, publishing workflows, and monetization. |
| Affiliate and shopping integrations, memberships, email connections, and content filtering. | Recipe indexes, advanced filtering, recipe plugin integrations, and large content migrations. |
| Explore creator websites → | Explore food creator websites → |
Chris Loves Julia · Kale Junkie · Justine Doiron
We develop WordPress themes, plugins, and tools to solve real publishing needs across our client websites. Our approach centers on WordPress core, the block editor, and reusable solutions that remain easy to maintain.
- WordPress-native editing. Block themes, patterns, and editor controls that give creators control over their content.
- Reusable functionality. Focused plugins and blocks that support everyday publishing workflows.
- Accessibility and performance. Semantic markup, keyboard-friendly interfaces, responsive layouts, and carefully scoped assets.
- Maintainable foundations. PHP, HTML, CSS/SCSS, and vanilla JavaScript, with clear ownership between content, themes, and plugins.
We stay involved from the first strategy conversation through launch and ongoing improvements.
- Strategy & design — clarify goals, plan content and user experience, and create a design that feels like your brand.
- Development & launch — build and refine your custom WordPress website, support migrations, and help you feel confident managing it.
- Optimization & support — review performance, SEO, accessibility, and site health, then keep improving as your business evolves.


